What is glamping? Part 1

GLAMPING - a word that arose a little over a decade ago and has experienced its boom in the last four years. Of course, this has also resulted in a lot of wrong or, rather, superficial interpretations of this word, as well as improper uses in terms of substance and concept.

This word is all too often used (misused) for marketing purposes, so it's worth being cautious when a particular destination uses the term glamping when addressing its potential guests.      Photo: Jošt Gantar

Glamping is most often understood as a way of vacationing or short breaks which are becoming more and more sought after and desired. At first glance, we find it absolutely relevant that it is glamorous camping because the word is made up of these two words, but genuine glamping is something completely different.

Most often, "glamping" is offered as a somewhat different, we could also say stylishly designed or reworked tent, yurt, tree house, igloo, retro caravan, Volkswagen van, barrel, and we could keep naming more.

Of course, each of these accommodation units or holiday units can contain some glamour that can be conjured up with details and location, but unfortunately, the main components that justify or better represent the foundation and the basis of glamping are missing.

The latter and the general confusion about the word GLAMPING are the reasons why we decided to explain what GLAMPING really is, what this word means, what it looks like in physical form, and much more, through the blog and in a simple, clear way. We will also be pleased to hear your questions or suggestions on what to explain.


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